RAIN BEGINS DISTRIBUTION OF REVOLUTIONARY
FLASH COMPRESSION TOOL OPTIMAZE!
Electric Rain® offering Ideaworks3D®
Optimaze!ä to designers and developers
for compression of Macromedia® Flashä
(SWF) files for better Web delivery
Boulder, CO – July 8, 2002 - Today Electric
Rain, Inc. announced the start of their U.S. distributor
and reseller program for Optimaze!. Optimaze!,
produced by UK-based Ideaworks3D, is a vector
compression tool allowing Flash users to optimize
their SWF files for better Web delivery. Optimaze!
is the first product of its kind to efficiently
compress the vector graphics within SWF files
an average of 35% without any significant quality
“After seeing the impressive results from
Optimaze! with both Flash and Swift 3D output,
we knew this was going to be a hot product,”
explained Mike Soucie, President/CEO of Electric
Rain, Inc. “Every Flash developer out there
is concerned with the size of their files and
Optimaze! delivers significant increases in file
efficiency while providing users with total control
over which aspects of their files they want to
Optimaze! is a post-production tool that provides
Flash developers with optimization capabilities
extending far beyond those found within Macromedia
Flash. This compression process can be applied
across entire SWF files, or just selected movie
clips within the SWF. It gives the user full control
over the compression process, while offering a
real-time preview of the results. It’s possible
to fine tune files at a frame-by-frame level,
or make sweeping reductions across entire SWF
files in a matter of seconds. The end result is
a faster loading file that plays better in the
Optimaze! offers Flash developers the ability
to create bandwidth-specific versions of their
Web content and can be used to maximize efficiency
of SWF files for delivery to handheld computers,
PDAs, cellular phones and other Internet appliances
that support the Flash player. Optimaze! also
provides a collection of artistic effects that
can enhance the creative process by allowing designers
to apply vector-based filters to their animations.
Optimaze! works with all tools that output vector
graphics to the Macromedia Flash (SWF) file format.
Electric Rain is currently selling Optimaze!
through their http://www.optimaze.us
Web site. The SRP of Optimaze! is $129.00 USD
and is currently available on the Windows platform
only. Electric Rain is offering FREE shipping
on US orders placed before July 14, as well as
discounted bundling deals of Optimaze!, the entire
Swift 3D product line, and Macromedia Flash 8.
About Electric Rain, Inc.
Electric Rain, Inc. is a fast moving 3D and multimedia
software company with a vision of bringing easy-to-use
3D and multimedia tools to the masses. Through the
release of Swift 3D, the Swift 3D plug-ins for 3ds
max, LightWave 3D and SOFTIMAGE|XSI, and the company's
proprietary RAViX rendering technology, Electric
Rain has quickly become the industry-leading developer
and supplier of 3D-to-vector solutions. More information
about Electric Rain, its products and technologies
is available at www.erain.com
or by calling 1-888-613-1500.
For More Information Contact:
Ed Wunsch - Electric Rain, Inc.
P (303) 543-8233
F (303) 543-8225